How Proposals Work for Suppliers in Zelph

Zelph’s Proposals system allows suppliers and retailers to establish commercial relationships based on mutually agreed commission terms. As a supplier, you can respond to retailer interest — or take the initiative and proactively pitch your products to retailers you'd like to partner with.


🤝 What Is a Proposal?

A proposal defines:

  • Which products a retailer can sell
  • The agreed commission rate per product (or across the board)
  • The pricing the retailer will see (converted to their local currency if needed)
  • The basis for live inventory sync and automated order mirroring

Both you and the retailer must approve a proposal for it to go live.


🧭 Where to Start

  1. Go to the Marketplace > Proposals section in your Zelph dashboard

    You’ll see:

    • Proposals received from retailers
    • Proposals you've initiated (if any)
  2. Click into a pending proposal or click Start Proposal to create one for a retailer you’d like to pitch to

💼 Pitching to Retailers (Supplier-Initiated Proposals)

You can use proposals not just to respond, but to proactively pitch your products.

  • Choose a retailer you want to work with
  • Select products from your catalogue you’d like to offer them
  • Propose your commission terms (either globally or per product)
  • Click Save — the retailer will now receive your pitch

✅ This is a powerful way to get your products in front of hand-picked retailers.


🌍 Currency Handling

If you and the retailer operate in different currencies:

  • Zelph automatically converts your product prices to the retailer’s currency
  • We use interbank exchange rates and round up to the nearest integer

For example:

A $100 USD product will appear to the retailer as £75, not £74.21


🧮 Setting Commission Rates

When editing a proposal (either initiated by you or received from a retailer):

You can define commissions in two ways:

  • Global Commission: A single % that applies to all selected products
  • Per-Product Commission: Toggle "Commission per product" to enter a custom % or flat commission per item

You’ll see both:

  • Your cost price (what you receive)
  • The retailer’s final price (what appears in their store)

➕ Selecting Products

In the proposal builder, you’ll find:

  • Available Products: Your catalogue

    → Click Add next to each item you want to include

  • Selected Products: The items already included in the proposal

    → Edit commission % or remove items as needed

💡 Use Quick add all to offer your full catalogue instantly.


💾 Submitting & Approving

When you're happy with the proposal:

  • Click Save
  • The other party (retailer or supplier) will be notified

They can:

  • Accept the proposal as-is
  • Make changes and counter the offer

Zelph will track this back-and-forth negotiation until both parties approve.


🚀 What Happens After Approval?

Once both sides approve the proposal:

  • Zelph:
    • Pushes your products into the retailer’s Shopify store(s)
    • Syncs inventory from your store (or from your inventory settings) into theirs

      Automatically updates the retailer's store if:

      • You change your inventory
      • You change your cost price
      • You update product details (title, description, imagery)

📦 Order Fulfilment: Fully Synced

When a customer places an order on the retailer’s store:

  • Zelph automatically creates a matching order in your Shopify store
  • You can fulfill the order directly in Shopify or in Zelph

    When you mark it fulfilled and add tracking:

    • Zelph updates the order on the retailer’s side
    • The customer receives tracking through the retailer’s normal Shopify flow

🧠 You keep using your existing workflows — Zelph handles the rest.


✅ Summary

Task Supplier Role
Create/receive proposal
Select products + set commissions
Currency conversion ✅ (auto by Zelph)
Sync product data ✅ Full control
Sync inventory to retailer ✅ Auto
Fulfill orders ✅ In Shopify or Zelph
Tracking + order status sync ✅ Auto via Zelph

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