How Retailer Proposals Work in Zelph

The Proposals system in Zelph allows retailers to initiate relationships with suppliers, agree on commission terms, and subscribe to specific products — all in a transparent, collaborative workflow.

This guide walks through how to discover suppliers and submit a proposal as a retailer.

🔍 Step 1: Discover a Brand

1. Go to the Marketplace > Discover section in Zelph.
2. Browse available brands and suppliers across different categories.
3. When you find a brand you’d like to work with, click Start Proposal.

This opens the Proposal Builder for that supplier.

✏️ Step 2: Build Your Proposal

In the proposal screen, you’ll see:

• Your retailer name (Receiver)

• The supplier’s name (Supplier)

  Proposal Status for both parties (Retailer / Supplier)

  • Statuses will show as Pending or Approved
  • Both sides must approve the proposal for it to go live

🌍 Currency Conversion

If you and the supplier operate in different currencies (e.g. Supplier: USD, Retailer: GBP):

• Zelph automatically converts the supplier’s prices into your currency
• We use the interbank rate and round up to the nearest integer for clean pricing

Example:

A $100 USD product will appear as £75 rather than £74.21 in your view

💸 Step 3: Set Your Commission

You can set commission terms in two ways:

• Blanket Commission: Enter a single % that applies to all products
• Per-Product Commission: Toggle on “Commission per product” to define custom commission values for each item

Zelph will calculate the expected payout to the supplier and show you your estimated margin.

➕ Step 4: Select Products

You’ll see two tabs at the bottom of the proposal screen:

• Available Products: Products from the supplier that you can propose to sell

  → Click Add next to each product you want to include

• Selected Products: View and manage all the items you’ve added to your proposal

✅ You can use the Quick add all button to bulk-select everything at once.

💾 Step 5: Save & Submit

Once you're happy with the commission terms and selected products, press Save.

At this point:

• The proposal is sent to the supplier

  They can:

  • Approve the proposal as-is
  • Make edits (pricing, commissions, or product list) and counter it back to you

The proposal may go back and forth a few times. Once both you and the supplier approve, the deal goes live instantly.

🚀 What Happens After Approval?

Once a proposal is mutually approved:

• Zelph automatically:
  • Creates the products in your Shopify store(s)
  • Syncs inventory from the supplier’s system to yours

  • Monitors for any product or price changes and keeps everything up to date

    If the supplier updates:

  • Inventory → it updates on your store
  • Price → it cascades down to your store (unless overridden by an agreed margin)

📦 Order Mirroring

When a customer places an order on your store:

1. The order is also created in the supplier’s Shopify store

   Once the supplier fulfills the order and adds tracking:

   • The status and tracking info are synced back to your store
   • The customer is notified via Shopify automatically

This ensures a smooth fulfilment flow without any manual steps.

✅ Summary